Have you ever noticed that many of the singers, designers and actors that you admire, have product lines that they offer, in addition to their records, apparel and personally autographed photos?

For example, Jennifer Lopez launched a perfume line; 50 Cents was immersed in Vitamin Water; and Liz Clairborne sits “pretty” not just from her designer labels, but also due to her popular fragrance for women.

Well, as writers you may not have a formula that you can “bottle,” but you can certainly harness your creativity, launch your own line and “show your shine” if you write e-books.

use ebooks to build your business

That’s right.

Your know-how can increase your net worth, while serving to support your branding efforts.

And I should know.

Weary of waiting for editors, agents, and publishers to validate my work and improve my economic forecast, I ventured a different path.

I recently decided to address some common pain points for writers through publishing various how-to titles, collectively identified as “Bank on Success” Series–or B.O.S.S. for short.

It includes (so far):

THE SUCCESS CHECKLIST

SMART BRANDING 4 BUSY BLOGGERS

THE SCIENCE OF CHOOSING THE “WRITE” CLIENTS

SMALL BLOG, BIG RESULTS!

And let me tell you: it has increased my visibility and my confidence.

And it can do the same for you, too.

Here’s why I’m sold on E-books to build your business and bottom line.

• Pride in ownership.

Ask any sales person and they’ll tell you that it’s much easier to sell and promote something you believe in.

And it’s natural to share a product or service you’re vested in, and feel is a positive reflection on you and your business.

The easier it is to talk about and promote, the greater the likelihood and frequency of getting the word out.

Translated?

Mo’ money.

It’s simple math here, my friends.

• E-Books can help to keep your name and your Blog in front of future fans and potential buyers.

Whether it’s a reference in your guest post Bio, or periodic Tweets to your Peeps.

Remember, repetition reinforces.

• It provides an additional income stream.

Though it may not pay the mortgage, E-Book publishing can finance a weekend shopping spree, a cable TV upgrade, extra groceries, a writing conference, a spa day, or other cool indulgence.

In fact, I was able to generate right-now-money before my books were ever released, through pre-orders.

Sweet!

• Being a published author elevates your status.

It helps to establish your expertise and communicates to potential clients that you are resourceful and serious about your craft.

So if you’d like to reach new audiences and reach new levels in your freelance business, write e-books!

It can start a new chapter of success!

About Jennifer Brown Banks
jennifer-brown-banksJennifer Brown Banks is a veteran freelance writer, author, ghost writer and an award-winning blogger.

Learn more about her Ebook series and her blog at Pen and Prosper.

And, if writing nonfiction e-books is not for you, try writing Kindle Singles!

Earn more writing! Learn how to become a six-figure freelance writer.

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